News

Recapping the recent webinar 'Dispelling the myths of the advertising funded Open Web'.

Join an expert panel to discuss the current situation in digital publishing, marketing and ad tech. Get the low down on Project Rearc, Privacy Sandbox, Reg walls and IDs. Understand how these projects might alter the advertising funded open web in 2021.

HTTP client hints are an experimental set of standards that enable a web server to ask a web browser to send additional HTTP header fields and values in subsequent requests. The development has been led by engineers from Google working on the Chromium web browser. This blog post gives an update on what's now happening with regards to client hints.

You know what they say about London buses? You wait all day for one to arrive, then three show up at once. Well, this is a bit like that, as we bring you a trio of exciting developments in the world of 51Degrees. Read this article to find out more.

In this blog we go through five new properties that have been added to our database as well as User-Agents for popular devices and device detection data file updates for March 2020

The Competition and Markets Authority is carrying out a market study into online platforms and the digital advertising market in the UK.

We've started 2020 with the release of our Beta Program, and this provides access to the latest version of device detection and our new Pipeline API.

Over the past two weeks, we have sought evidence to justify this change. We have found none. None of the industry stakeholders we have spoken to were previously aware of the proposal. This means that the usual and necessary protocols of public review are lacking.

Over the past two weeks, we have sought evidence to justify this change. We have found none. None of the industry stakeholders we have spoken to were previously aware of the proposal. This means that the usual and necessary protocols of public review are lacking.

Chromium – the web browser stewarded by Google - have announced a plan to diminish the role of the HTTP User-Agent header in future versions of Chromium during 2020. While the engineering arguments for the change make some sense, the replacement solution – client hints – is far from proven, and details remain unclear. The proposal is yet to be agreed, and is just that, a proposal.